Videogame positioning: The Battle for Player's mind
The battle for player's mind
Is it possible to hack the player's mind and persuade him to buy or download your game? Players are people like everyone else. People's mind works like the computer's memory. You can imagine …
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The Science of Positioning, as Al Ries intends it and as I have learnt it from him, seems an abstract art and far from what the world of Game Developers is. For instance, let's take a company that …
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"I made a really cool game, but nobody wants to download it. Why?" How many times have you heard these words? How many times have you said these words yourself, perhaps pouring out to your best …
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